The Safaed showroom at M3M 65th Avenue redefines what a luxury service environment can be. Designed with a modern industrial sensibility, the space embraces raw finishes and clean lines while maintaining a polished, customer-centric atmosphere.

A neutral palette of concrete textures and soft greys forms the foundation, contrasted by striking design interventions such as a bold metallic blue staircase and subtle orange accents. These elements bring energy and identity to the otherwise minimal framework, reinforcing the brand’s forward-looking ethos.

The spatial organization balances function with experience: the reception anchors the entrance with a monolithic stone-like desk, while linear lighting and double-height glazing create both clarity and drama. A mezzanine level overlooks the main floor, extending the program into office and display zones, and adding depth to the interior narrative.



Every detail is engineered for precision and efficiency—whether through the integrated cabinetry, open workstation areas, or product displays that echo the brand’s commitment to innovation and quality. The design allows the showroom to transition seamlessly between customer-facing retail and operational utility, embodying Safaed’s luxury positioning in the urban marketplace.



Project team:

HVK Architecture & Interiors

Collaborating architects:

Harshvardhan Kapur

Building physics:

Devansh Kapur

Interior designer:

Bharat Kapur & Mansi Kapur

Photography:

Upcreatorz

(Other works)